Got curious about how much KL Rahul actually makes from sponsorships after seeing that viral insta reel where he drives some fancy car. People kept commenting “cricket pays well huh”, but I knew jersey money ain’t buying those wheels. Decided to dig up his brand deals properly.
Where I Started
First hit up Google typing “KL Rahul brands” like a madman. News articles popped up but felt fishy – some said 10 deals, some said 5. Realized I needed actual proof, not gossip. Headed straight to his verified instagram handle. Spent two hours scrolling through 600+ posts manually, eyeballing every damn photo. Screenshot each brand post into a folder.
The Messy Part
My folder looked chaotic:
- Bare-minimal shots wearing Titan watches
- Him holding Boost protein shake like it’s champagne
- That weird ad where he combs hair with BBLUNT products
- Eleven cricket bats plastered with SG logos
Then cross-checked each brand’s official pages. Noticed Boost disappeared from his feed around 2021 – turns out they dumped all cricketers that year. Felt like detective work connecting dates.
Crunching Ugly Numbers
Saw reports claiming he charges $300k per endorsement now. Made a crappy spreadsheet:
- Active Deals: SG (bat contract), My11Circle (app), ITC (biscuits), BBLUNT, Titan
- Gone: Boost, Royal Challenge (whisky brand got banned lol)
Estimated yearly endorsement cash: Titan pays 2.5cr, My11Circle throws 3cr, others ≈1.5cr each. Did back-of-napkin math hitting 8-10 crore INR yearly just from brands. Jersey money’s separate! Felt dizzy seeing zeros.
Why Brands Love Him
Noticed patterns:
- That “posh English-speaking” image – perfect for luxury watches
- Clean-cut looks selling grooming products
- Aggressive batting style matches fantasy gaming vibes
Plus when he captained India briefly? Brand value shot up like crazy. Injury slumps made some sponsors nervous though.
Anyway I wasted my whole Sunday on this rabbit hole. Conclusion? Dude makes more selling biscuits than hitting centuries. Might start teaching my kid to smile for cameras instead of cricket drills.
